Good Work Guidance™

Using Mindfulness to Find Meaningful Work

I have been sharing the value of a right livelihood orientation to seeding and cultivating a fulfilling career, including the practices of simple living, community building, and mindfulness for more than 35 years. During this time, I’ve helped hundreds of individuals launch or accelerate themselves along the path to meaningful work.

Leveraging my own learning about using mindfulness to find meaningful work and consistently using feedback from my clients, I developed a proprietary career guidance process that I fully share with my clients. 

I focus specifically on overcoming the obstacles and challenges that can interfere with a smooth career journey both inner (self-work) and outer (the impact of others).

My clients have included both those who work for themselves and those who prefer to work for others but both seeking greater meaning and fulfillment in their work.

  • artists, crafters, musicians, inventors, and makers of all kinds
  • cause-driven nonprofit initiatives
  • small professional practices including attorneys and paralegals, business consultants, financial advisors, and healthcare practitioners
  • small and very small hotels, restaurants, and spas
  • small manufacturers and wholesalers
  • small and really small specialty retailers
  • Anybody with self-starting energy and a desire to explore business as right livelihood.

When my clients face dissatisfaction and unhappiness at work, or find themselves looking at a work or life transition, or feel ready to engage in active learning in order to support self-development and increased self-awareness, I help them figure out what to include in their “every-day carry,” what to put in their “backpacks,” and how to find the waypoints along the path.

If you’d likt to start a conversation about launching or engaging your own path to meaningful work, please . . .

. . . visit my contact page.

CW leading a workshop of Running a One-Person Business at Books 'n' Things, Norway, Maine
Book signing:
Running a One-Person Business
at Books 'n' Things, Norway, Maine
Mariah Wilderness Expeditions
Client: Mariah Wilderness Expeditions
Living Lightly Retail Store
Client: Living Lightly, Inc.
Overhead view of extensive inventory of alternative energy, appropriate technology, , organic gardening, nomadic furniture, home canning, and many other simple living products for life in the city.
Client: J.N. McMartin Company/Harmony Products, manufacturer of Clear Creek natural cosmetics and toiletries.

Coaching Options

I offer coaching services through two primary areas of focus:

  • Career Guidance
  • Executive Coaching

Career Guidance

Individual and group sessions, in-person or online.

Good Work Guidance™ is the brand for my career guidance services to provide coaching to employees who aspire to more meaningful work, from line workers and managers to executives, owners, and start-up entrepreneurs.

Courses, workshops, webinars, and other chances to learn (extensions of my coaching or consulting services).

Good Work Guidance is also delivered online from time to time as courses, workshops, webinars, and other learning events. These learning opportunities are also delivered in person, occasionally, for those living in or visiting the San Francisco Bay Area or the New England coast between Boston and Portland, Maine.

I have helped hundreds of educators, lawyers, bankers, stockbrokers, physicians, nurses, allied health professionals, artisans, artists, performers, and others find their own unique path to meaningful work.

Visit this link to learn more:

“Claude Whitmyer is an invaluable consultant who harmonizes matters of the marketplace with those of the spirit. Without him, I still wouldn’t know that ‘right livelihood’ is a practical reality, not just a philosophical ideal.”
Maureen Redl
Maureen Redl, Psychotherapist
Sausalito, California
Good Work Guidance™
Hot Seat, San Francisco

Executive Coaching

Are you a manager or executive

  • Facing a job transition?
  • Suffering in your current position?
  • Looking for career guidance?

For you, I offer private sessions online (or in person for those living or visiting the San Francisco Bay Area or the New England coast between Boston and Portland, Maine—when I’m in residence in either location).

I’ve helped dozens of corporate managers and executives from such organizations as:

  • Apple
  • Bank of America
  • Esprit
  • Hewlett Packard
  • Levi Strauss
  • Prudential
  • University of California
  • Wells Fargo Bank

To start a conversation about this use my contact page.

"Claude Whitmyer is one of the most thorough, versatile and effective consultants I know. The breadth of his business knowledge and his demonstrated commitment to integrity and social responsibility make him a uniquely gifted business advisor and management consultant. Through FutureU and Noren, Claude truly makes a high value contribution to each project he undertakes. "
Christian Forthomme
Christian Forthomme, MBA
Founder, RealChange Network

Client Analysis

Who are my clients?

Age Range, Gender, Issues Consulted About, and More

(Combined Business and Career Clients)

Business clients often take advantage of my career guidance and career clients often ask for my help in starting a business or growing a sideline business. So the following data includes corporate executives, self-employed business consulting clients, and career coaching clients who work for others.


Market Segments

  • Gender Identification:
    • 59% – Female
    • 41% – Male
  • Race:
    • 11% – People of Color
    • 89% – White

Business Sector

  • 06% – Manufacturing
  • 13% – Wholesale
  • 17% – Non-profit
  • 20% – Retail
  • 39% – Service

Business Size

  • 23% – Large (big corporations)
  • 77% – Small (for-profit and non-profit)

Of the Small Organizations:

  • 36% – No employees (one-person businesses)
  • 64% – Up to 200 employees

The issues consulted on are:

  • 37% – Vocational (Good Work Guidance™)
  • 63% – Management (Good Business Advice™)
    • 37% – Computer/Internet
    • 28% – Marketing/Promotion
    • 21% – Personnel/Policies
    • 19% – Operations/Procedures
    • 18% – Mail-order/E-Commerce
    • (some subcategories overlap, so they are not additive)

US Client Locations 

  • Alaska
  • California
  • Florida
  • Georgia
  • Kansas
  • Maine
  • Massachusetts
  • Missouri
  • Michigan
  • New Hampshire
  • New Mexico
  • New York
  • Nevada
  • Oklahoma
  • Oregon
  • Puerto Rico
  • Pennsylvania
  • Rhode Island
  • South Carolina
  • Vermont
  • Virginia
  • Washington (state)

International Client Locations

  • Bali
  • Canada
    • Ontario
    • British Columbia
    • Quebec
    • Saskatchewan
  • Chile
  • China
  • Denmark
  • France
  • Germany
  • Grand Cayman
  • Great Britain
  • Japan
  • Kenya
  • Mexico
  • Nepal
  • Saudi Arabia
  • South Africa
  • Sweden
  • Turkey